Archive for October, 2011

Google’s Looking For Quality Content: Get Your Content Out There

Saturday, October 29th, 2011

Lately google made some changes to their rank algorithm,   in the name of providing more relevant search results for it’s users, on official google blog it is estimated 11.8% search results will be affected by this update, put it this way, there are about 12% of google search results are considered low quality by google itself. They planned and started the update about one year ago, no wonder I saw a few of my keywords’ ranks dropped like a rock, on the other hand almost all keywords promoted by contextual links are not affected, and a few of them even gained a few positions, it’s almost a sure thing that plain link building loses all it’s attraction, at least in the eye of google.

Now what on earth is plain link building and how do people do it? a lot of marketing companies did and are doing the plain link building, they put your links on websites which only exist for holding links, the content on those sites will never be updated, and most of them are useless, the name of link spamming sites is justified. The latest google update will definitely downgrade most if not all of these sites, all the links on those websites will have the same fate.  

Maybe a few examples will make it clear. It was quite some time ago, I needed to rank the keyword, load bar, at that time almost every body was doing plain linking campaign, lately I figured that every site in the campaign had way too many links, and those sites had only links, no real content at all. In the beginning, the ranking of the keyword in question rise pretty fast, eventually the keyword could be found on first page, this was the case until google made the change. Now let’s look at another keyword, chain pullers, most back links for this keyword are from articles and posts, not too many plain links have been built, now we have really good ranking for this keyword. Now contextual links win the battle, then what? In fact the only thing matters here is content, so if you create great content, your rank will improve over time, since search engines are another kind of readers. You probably think there are already too many blogs out there, it’s not true, there will never be too many good blogs, such as this interesting blog, best baby strollers , I build it as a hobby and kept adding good or mediocre content, it’s no way this site will rank, right?, actually, no, in actuality my site is ranking high for some nice search phrases. As far as SEO concerned, quality article marketing is much better than plain link building. Say you’re building your own bogging network, such as car tire chains, then it will be easier to do article marketing.

At the end of day all you need to do is to create attractive content, publish and share with people, promote your business with the content, this strategy will prevail in short or long term. Persistence and patience are the keys to success, long term strategy is required to improve anything of significance, be it your business or search rankings, let’s keep building and maintaining our blogs until end of the day. One of the best articles directories is EzineArticle, new article will be indexed within an hour if not minutes, and some popular blogs will get your post indexed in minutes, there venues are ideal for promoting your site, let look at some aticles or posts which are published and indexed, say this one, grade 80 binder chain, nice writing, good content, published on popular site, all these points make it perfect for SEO.

We’re not finished yet, please remeber, we have hot social media now, no one can afford to not using them. For wordpress blogs, I recommend twitter tools, sign up for a twitter account and create a new application, configure your twitter tools prpperly, then make sure every new post will post a new tweet, it’s easy and really useful, it’s a big loss if you don’t use this tool.

Pure Links are Discounted, Get Your Articles Out There!

Saturday, October 22nd, 2011

When it comes search engines, google is still the king, and they are doing everything they can to maintain their lead,   the reason cited is that google wanted to provide more relevant results, google engineers published blog post which indicated there were 11.8% organic search results will be affected, in another word, google thinks about 12% of it’s search results are really bad and need to manipulated. They planned and started the update about one year ago, no wonder I saw a few of my keywords’ ranks dropped like a rock, but almost all the ranks promoted by articles and blog posts were not affected, a few of these keywords ranked better than ever, it’s safe to say that old way of link building is doomed.

Now what on earth is plain link building and how do people do it? There are a lot of SEO company out there are doing this, they will get links from any websites which accept adding links, the only updates on those websites are the new links, almost all of them are garbage, the name of link spamming sites is justified. New google algorithm most likely will punish these link spammers,  the links on those spamming sites won’t work anymore.  

Examples will be great for explanation. It was quite some time ago, I needed to rank the keyword, Nylon Lift Slings, it was old way of link building all the way, a lot of sites I used had too many links, and those sites had only links, no real content at all. In the beginning, the ranking of the keyword in question rise pretty fast, eventually the keyword could be found on first page,   the honeymoon lasted until google changed it’s mind. Here is another keyword, chain pullers, we promoted this keyword with articles and blog posts, almost no plain links, now we have really good ranking for this keyword. Now contextual links win the battle, then what? Actually this is all about content, as long as you dole out high quality content, you will attract readers as well as search engines. You may think there are already too many blogs out there, it’s not true, there will never be too many good blogs, for instance let’s examine this one, baby stroller , I didn’t put too much effort into it from start, but I never stopped posting, now it can even rank the highly competitive keywords. Now you can see, quality blog marketing is much better than plain link building. Now imagine you have your own blog network, for instance Turnbuckle, you will have the power to push any sites up in search engines.

Remember content is king, you just need to create content, share the content with people, in the mean time advertise your business with your content, as long as you don’t stop doing this, you will win over customers and search engines. Persistence and patience are the keys to success, nothing will automatically improve overnight, it doesn’t matter you’re doing SEO or advertising your business, keep writing, publishing, sharing and creating, you will see the day of success. One of the best articles directories is EzineArticle, new article will be indexed within an hour if not minutes, of course your posts on some blogs will be indexed real fast as well, here I am going to show you an article in article directory or on a blog, for instance, C Clamp , nice writing, good content, published on popular site, this article serves it’s purpose well.

Last but not least, if you don’t take social media account, you’re lost. One thing you can do for your blogs is to install twitter tools, get a twitter account and API keys, set up API credentials in your twitter tools option, then every new post on your blog will show up in your twitter page, it’s real easy and useful, no one should miss this tool out.

If Your Rank Dropped Recently, Consider Getting More Contextual Links

Friday, October 14th, 2011

Google made big changes to the ways their search results rank,   in the hope of offering it’s search users better results, on official google blog it is estimated 11.8% search results will be affected by this update, in another word, there are about 12% of google search results are considered low quality by google itself. Google started this change almost one year ago, maybe that’s why some of my ranks dropped out of first 10 pages, the good thing is that those keywords promoted by content rich links are not affected, a few of these keywords ranked better than ever, it’s safe to say that old way of link building is doomed.

Now what on earth is plain link building and how do people do it? a large percentage of SEO firms will do this,  they will get links from any websites which accept adding links, the only updates on those websites are the new links, it’s safe to assume all of them are trash, we call these sites link spamming sites. New google algorithm most likely will punish these link spammers,  any links on them will be affected too. 

A few real world examples will help to explain what I said. It was quite some time ago, I started promote the keyword, load binders, it was old way of link building all the way, lately I figured that every site in the campaign had way too many links, worst yet, those sites had no content at all. I would give credit where credit is due, this linking strategy worked, finally the rank improved a lot, this was the case until google made the change. Something opposite happened to this keyword, chain puller , we put the link in relevant context, almost no plain links, you can imagine how this keyword ranks. Old and outdated linking campaign lost to content linking, what’s next? In fact the only thing matters here is content, when you create unique and quality content, not only people will love to read your stuff, so do the search engines. You may think there are already too many blogs out there, it’s not true, there will never be too many good blogs, take a look at this blog, top smartphone 2011 , I didn’t put too much effort into it from start, but I never stopped posting, the result? I got nice ranking for a few realy nice keywords now. As far as SEO concerned, quality blog marketing is much better than plain link building. If you can build a group of your own blogs, for instance Hydraulic Vehicle Positioning, you will have the power to push any sites up in search engines.

Remember content is king, you just need to create content, get people to enjoy and share your stuff, promote your business with the content, as long as you don’t stop doing this, you will win over customers and search engines. The virtues, persistence and patience, are essential for your success, you shouldn’t expect things to improve overnight, it doesn’t matter you’re doing SEO or advertising your business, keep doing what we have to do till the end of world. Ezine is one of the best article directories out there, a new article will be indexed and cached in less than an hour, of course your posts on some blogs will be indexed real fast as well, let look at some aticles or posts which are published and indexed, take C Clamp as an example, quality content, nice presentation, indexed by google, this article is a good example of article marketing. 

Last but not least, we have hot social media now, no one can afford to not using them. For wordpress blogs, I recommend twitter tools, then go ahead register a new twitter account and app, set up API credentials in your twitter tools option, then make sure every new post will post a new tweet, it’s real easy and useful, it’s a big loss if you don’t use this tool.

Share Your Great Content On Your Blogs

Thursday, October 6th, 2011

Lately google made some changes to their ranking algorithm,   in the hope of offering it’s search users better results, according to their official blog, this change impacts 11.8% organic search results, in another word, google thinks about 12% of it’s search results are really bad and need to manipulated. They planned and started the update about one year ago, maybe that’s why some of my ranks dropped out of first 10 pages, but almost all the ranks promoted by articles and blog posts were not affected, some of the keywords even ranked better than before, it’s obvious that link building the old way is the thing of past, probably due to links crammed sites being tossed out by google.

Now what on earth is plain link building and how do people do it? a large percentage of SEO firms will do this,  they will get links from any websites which accept adding links, the content on those sites will never be updated, almost all of them are garbage, we call these sites link spamming sites. The latest google update will definitely downgrade most if not all of these sites, any links on them will be affected too. 

Maybe a few examples will make it clear. When I got into online marketing long time ago, I needed to rank the keyword, chain come along, it was old way of link building all the way, almost all the sites I got link from had too many links, and those sites had only links, no real content at all. I would give credit where credit is due, this linking strategy worked, lately the keyword link stayed on the first page for a while, this was the case until google made the change. Something opposite happened to this keyword, chain puller , most back links for this keyword are from articles and posts, with very few plain links, now we have really good ranking for this keyword. Now contextual links win the battle, then what? Actually this is all about content, as long as you dole out high quality content, you will attract readers as well as search engines. It’s never too late to build good blogs for business purpose, for instance let’s examine this one, kaiya eve , I build it as a hobby and kept adding good or mediocre content, the result? I got nice ranking for a few realy nice keywords now. As far as SEO concerned, quality blog marketing is much better than plain link building. Say you’re building your own bogging network, for instance Reflective Tape & Sticker, then you will have a powerful weapon in your SEO arsenal.

Bottom line is that you should create great content, share the content with people, and put your keywords in the context you’re good to go, this strategy will prevail in short or long term. The virtues, persistence and patience, are essential for your success, long term strategy is required to improve anything of significance, be it your business or search rankings, now all we have to do is to give our love for creating and sharing nice content and not to worry about the ranking every day. When publisinh articles, I prefer ezine, google will index a new article on ezine promptly, popular blogs will get your post indexed as soon as you post it, I believe you should see for yourself, have a taste of this one, chain come along, quality content, nice presentation, indexed by google, this article serves it’s purpose well.

By the way, if you don’t take social media account, you’re lost. For wordpress blogs, I recommend twitter tools, sign up for a twitter account and create a new application, set up API credentials in your twitter tools option, you should choose to post a tweet for every new post, it’s easy and really useful, no one should miss this tool out.